Temecula-based Perceptyx Grows With Mergers and Acquisitions

By: Sharjeel Sohaib


Nov 4, 2021



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Perceptyx is an HR analytics company based out of Temecula, Riverside, CA, and has been operating for the last 18 years. It was founded in 2003.

The company offers employee surveys and people analytics to let employers see more of what’s happening in their organizations. After a major investment by TCV Ventures last month, the Temecula-based company launched The Perceptyx People Insights Platform.

History of Perceptyx


Perceptyx Acquires Waggl & CultureIQ

Perceptyx has acquired relevant HR-tech companies, including 3 in the last five years. A total of 2 acquisitions came from private equity firms.


Waggl (now named Dialogue) is an employee feedback solution that crowdsources employee comments and ideas in real-time.

“Waggl is a uniquely engaging way to elevate the voice of every employee to drive real-time, actionable insight. It truly reflects the way employees want to engage with their employers – it’s simple, spontaneous, and social. Integrating Waggl into our platform will give customers a critical new listening post for their employee experience strategies.”

John Borland, CEO of Perceptyx. 


CultureIQ is a research-backed solution for assessing current culture and closing culture gaps. 

Employee Insights Business from The Kantar Group

The acquisition includes the Employee Insight business of Kantar. Kantar is home to some of the world’s leading research, data and insights brands. 

Engagement and Retention

The core HR areas that Perceptyx enables are engagement and retention, which are crucial to organizational sustainability.

According to the U.S. Labor Department, nearly four million people quit their jobs in April 2021, the most on record.

“HR leaders are living through the greatest workplace redesign in recent history,” said Josh Bersin, founder of Josh Bersin Research and the Josh Bersin Academy. “Platforms like Perceptyx, coupled with the new capabilities in these acquisitions, are critical to enabling companies to create the hybrid, productive, and highly engaging employee experience needed for the future.”

Why Tuning in to Employees’ Pulse Matters

If you are wondering what makes Perceptyx a particular company or one worth paying attention to.

First, it started pretty early and is not a product of SaaS-led business software startups. Second, it has won over clients as diverse and multinational as BASF, Comcast, Dell, 3M ABinBev, FedEx, M&T Bank, Citi, and Whole Foods. Third, the recent pandemic and its aftershocks have proven that Perceptyx has a genuine demand in the C-Suite. For instance, an industry analyst puts it this way:

I recently had a webcast discussion with David Gelles, the New York Times publicist who writes The Corner Office. When he was asked “what has changed about the role of the CEO in the pandemic,” he talked about the fact that CEOs have moved out of their rarified offices to be front and center with employees. They want to know precisely what’s on people’s minds. And that means listening in every way possible.

Josh Bersin | Corporate Talent, HR, & Learning Analyst

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