Riverside-based WurkNow Raises $10M with New Hiring and Business Growth as Top Priorities

By: Sharjeel Sohaib


Sep 22, 2021


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WurkNow, a staffing and workforce management platform based out of Riverside, CA, raised $10 Million in Series A funding. The round was led by Newport Beach, CA-based Newport Hayseed Group.  If you are from the Inland Empire and looking for a new role in a challenging environment, look no further than WurkNow and discover what positions the startup is looking to fill.

We Reported this in our Weekly Wire Roundup

The startup will use funding proceeds to invest more in new product development, staff growth, and scaling the company’s brand and market presence.

“The labor market has dramatically shifted over the past 18 months,”

“Outdated, disparate systems tend to complicate and slow hiring efforts. The need for a tech-forward Single Platform approach to fill jobs faster is greater than ever, and, as a result, we have seen an accelerated demand for the WurkNow platform.”

WurkNow CEO and Co-Founder Sammy Singh.

Product Features and the Team

WurkNow’s platform indicates that it has clubbed together several potentially relevant features to attain high fill rates and streamline the staffing process, especially for blue-collar workers. Some of the core features include:

  • Staffing
  • Marketplace
  • Payroll
  • Timekeeping

Sammy Singh and TJ Sehmi lead the company. Sammy previously worked as VP of Sales at Time Track, a company later acquired by RPG Holdings in 2013.

125,000 Hourly Workers Using WurkNow

A lucrative aspect of WurkNow’s platform usage is that 125,000 hourly wage workers are using it. The company says it has attained 400% growth in the past year.

The platform also provides an employee engagement hub to centralize communication between the employee and the company, starting from when they apply until they are hired.

Opportunities and Challenges Ahead

“The U.S. staffing industry generated 161 billion U.S. dollars in 2019, and 85 percent of this amount was generated in the temporary and contract employment sector. With the rise of the on-demand economy and the ‘Uberization’ of services, a massive opportunity is up for grabs.

However, all problems are local in scale. WurkNow needs to quickly fill up more positions to expand as fast as the company’s management and investors have aimed for,

What Blockchain?

The startup claims to have used Blockchain technology for its compliance and privacy/security of individual accounts on its platform. However, no more details are shared regarding how it is utilized and what value it adds compared to traditional approaches to securing user data/accounts.

However, WurkNow’s main value proposition appears to reside in combining candidate matching technology, a special emphasis on good user experience during onboarding, and a modern-looking mobile app. The combination is rare or not as common as users expect in an app-first world.

“The WurkNow platform has provided the ability to do both, through continuous innovation in recruiting and matching process, seamless onboarding, and a cutting-edge mobile app to increase applicant interaction,”

WurkNow’ s CTO and Co-Founder, TJ Sehmi.

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